Case study · Beauty · Bulawayo
KINK.ED
From an inconsistent feed to a fully booked salon calendar.
Client
Kink.ed
Industry
Beauty · Bulawayo
Services
Social Media, Content Shoot, Ads, Brand Strategy
Timeline
3 months
01 —The Challenge
Kink.ed had loyal clients but new customers couldn't tell the quality from the feed. Posting was sporadic and nothing pointed people toward booking.
02 —The Strategy
We built a content pillar plan around transformations, team personality and education, shot it all in one monthly shoot day, and ran small always-on ads straight into WhatsApp.
03 —The Content
04 —The Results
2x
Bookings
+340%
Reach
12
Reels / month
Followers / reach over 6 months
“They rebuilt how our brand shows up online. Bookings doubled inside three months.”
Wyonna — Founder · Kink.ed
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